Home Podcast Learn with Laura Portfolio Blog Contact Laura’s Blog Tips and tutorials to help you improve your website, blog, and email marketing A good blog should include helpful links to other reputable sites. Why? Offering useful links positions you as the go-to source for excellent info on your topic. Readers who trust your link will come back for more. The owners of the sites you link to will often link back to you – or refer their readers to your site – a win-win for everyone. Search engines rank web pages based on the number of hyperlinks from other reputable websites that point to a web page. Link building is responsible for as much as 70% of a web page’s rank or position in the search engines! Incoming links that come from high-quality websites provide much more “link juice” than links from low-quality or spammy websites. Many of my ...